June 20, 2007

Mojito Misfire

Wrong!

Bad Crate & Barrel

Maybe they’re trying to start their own trend, but this gets a “D minus” in the 2007 scale of coolness. Let me count the ways.

  1. Traditionally, you don’t rim a mojito glass with anything. I doubt Papa Hemingway would approve.
  2. For those who don’t stand on tradition (and I am certainly not above improving on tradition for the sake of a better drink) there are practical objections. It is pointless to rim a mojito glass; you drink a mojito with a straw!
    • Any drink with ice in it is meant to be drunk with a straw, because nobody wants ice clacking against his or her teeth.
    • Your guests may or may not like mint leaves slipping into their mouths whenever they take a sip. As a good host you must assume they don’t want that, and so you must supply a straw. And don’t taunt them by rimming the glass.
  3. That glass pictured is not a mojito glass. You serve a mai tai in that glass. A mojito is served in a tallish glass, like this. Why? Well, at least in part it’s because a mojito is a fun drink to look at, with the mint leaves and the lime, but it doesn’t look so good all crammed together in a small glass. And you need room for the club soda not to foam up and spill over. In a pinch, sure, you could use any glass. But a taller glass, like a Collins glass is still preferred over a highball glass. We just use whatever tall glass we have at home. But not a highball glass.
  4. This product is aimed at the newbie or the well-meaning relative who wants to get you a gift from Crate & Barrel. They heard you like mojitos, but they have no idea what one is. They get you the sugar and “voila!” you have no use for it. I think that’s smarmy.

Dear Crate & Barrel,

How about instead of highball glasses and mojito rimming sugar you put a display up front with mojito glasses and a muddler. And maybe a seltzer bottle at a decent sale price. You know, stuff that would actually be useful at a mojito party.

Sincerely, Mojito-Lovers everywhere, especially me.

I was so befuddled by the rimming sugar I forgot to even check whether you carried a muddler or a seltzer bottle and I muttered to myself until my wife led me out of the store. The mall is a place you can always pick up a blog post or two. See the next entry for more.

Posted by James at June 20, 2007 11:44 PM
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Comments

What you're thinking is true; we never get out. I'm not even sure why we were there -- I think I wanted to visit Crate & Barrel and Restoration Hardware to look at the stuff I can't afford. :-P The girls picked up some books for summer reading. And I like the vindaloo at the Indian restaurant in the food court.

Of course, as we're leaving, the next door neighbor kid is on our porch asking questions. "Where are you going? Will you be back soon? Is the other girl going? Is everybody going?" *sigh* I don't think James will mind me saying -- see my blog and comment, please, I need advice. This is one I haven't had to deal with before.

Posted by: Maggie at June 21, 2007 7:24 AM

A couple of things

1) not all drinks, in fact I would say most drinks, served with ice are not mean't to be drunk with a straw. This would include a classic margerita which would be on the rock and with a salt rimmed glass. Most drinks served with ice are served with a stirrer and if you really want to look like a goober you can try sucking your drink through it but it's going to take a while.

2) If you are served a glass with a regular straw it's often an attempt to get you to finish your drink faster and have another

4) Crate and Barrel obviously is just trying to get rid of their leftovere cosmopolitan (last year's? big drink) rimming sugar by relabelling it.

4) The Boston city council (I think) is proposing that all alcoholic drinks be served with a plastic lid and straw in an effort to prevent date rape. Idiots. that has to be the dumbest idea I've ever heard. Like people aren't going to pull that sucker right off rather than sitting in a bar drinking their mojito from a sippy cup.

5) Maggie, I saw your posts and started to reply but really couldn't think of any advice for such a situation. Not having kids, we just haven't run into anything like this. In out neighborhood I'd just ignore the kid but that's a little harder for you in your neighborhood. Our neigbhbors are all crazy (actually the new people seem refreshingly normal) but at least we have some distance between us.

Posted by: B.O.B. (bob) at June 21, 2007 8:14 AM

True about the ice thing. And I thought of that as I was posting. A mint julep obviously has lots of ice and no straw. And mint! But the mint is heavily muddled to the point of pulverization and the crushed ice acts as a strainer.

I should have specified "ice cubes." Crushed ice doesn't clack against your teeth, cubes do. So, we're talking cubes.

I didn't know about that Boston anti-date rape thing. It's upsetting to think that it's such a problem that they feel the need to create this rule; is it, or is it just perception? I agree with your assessment.

Only drink with people you trust. I feel sad for people who don't have people they trust.

Posted by: James at June 21, 2007 8:31 AM

I think it's more of a "look we're doing something" type thing. I doubt very much it will actually pass.

Posted by: B.O.B. (bob) at June 21, 2007 8:54 AM

How about educating people to respect each other, and women to respect themselves? Nah, too hard. We'll just put plastic lids on cups. Nobody can foil that technology!

Posted by: Maggie at June 21, 2007 9:29 AM

And here I thought the problem was going to be that the word "rimming" sends me into giggle fits.

Posted by: David Grenier at June 21, 2007 9:56 AM

Same here, David.

Posted by: Mike at June 21, 2007 10:35 AM

And since administering a date rape drug is meant to be done while the other person is not looking, how hard would it really be to remove the lid, dose the drink, and reapply the lid? Now the victim has an artificial and inaccurate sense of safety. I think this policy could even increase the incidences.

Posted by: briwei at June 21, 2007 10:48 AM

Here's the story from Boston.com didn't have time to lok for it earlier.

http://www.boston.com/news/local/massachusetts/articles/2007/06/21/lids_for_cocktails_inspire_critics/

Posted by: B.O.B. (bob) at June 21, 2007 11:35 AM

Yeah I heard that fat retard on the morning news on FOX going on and on about how stupid to the Boston City Council is for coming up with this rule. Note: he never EVER mentioned ONCE what the proposed ordinance was for. Actual reporting is too much trouble for those feebs... let's just talk about how dumb democrats are. FOX News... what an oxymoron. They ought to just change their name to "Remotely Resembles News".

Regarding drinking through a straw, as one who has known excrutiating tooth pain trying to drink an ice cold beverage without a straw, I prefer that all my drinks be served with a straw leaving me the option of using it if I need to.

Posted by: Chuck S. at June 21, 2007 11:52 AM

I'm so glad I'm not out in clubs like I was when I was younger (of course, Rohypnol wasn't around then either). Now it is suggested--and I agree--that you never leave your drink unattended, which means you take it with you to, even to the loo.

Yes, I was wondering whether anyone was going to point out that naming your product "rimming" anything is probably not a great idea. However, it very well may be that a little sugar might take the pucker out of the pucker, if you know what I mean. I can't speak to that, as I have no practical experience (and I'm all set).

Posted by: Patti M. at June 21, 2007 1:47 PM

All set, indeed.

Posted by: James at June 21, 2007 2:33 PM

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